Tuesday, 14 September 2010
Junior Senior "Move Your Feet" - James Wilson
Junior Senior's "Move your feet" is a music video which subverts from contemporary music conventions. The video is all animation which subverts from contemporoary music conventions as there is no perfomance from the artist himself and there is no narrative in the video which is now common in contemporary music videos. With the video being completely different to other music videos it gives it a hook, which means that the audience remembers the song for its video as it is fun and different. With it being animated it still follows contemporary music conventions. With there being fast cuts between each scene of animation so that it keeps up with the pace of the song. The video is supposed to fun, as the animation which is used is random as it doesnt tie in with the lyrics.